Frequently Asked Questions (FAQS)
1. What is the P.O.I.S.E.™ Method?
The P.O.I.S.E.™ Method is a personal-branding and presence-development framework created by Wil Gravely-Strayhorn. It helps you align how you see yourself with how you present, communicate, and are experienced by others.
P.O.I.S.E.™ represents:
- Perception: Understanding how others currently experience you
- Optimization: Refining your image, communication, confidence, and presence
- Identity: Clarifying who you are and the value you bring
- Strategy: Creating an intentional plan for visibility and growth
- Execution: Consistently putting your new strategy into action
2. What problems can P.O.I.S.E.™ help me solve?
P.O.I.S.E.™ can help when your talent and potential are not being recognized as clearly as they should be.
For example, you may be:
- Qualified for advancement but repeatedly overlooked
- Unsure how to explain your value in interviews or networking situations
- Struggling to speak confidently in meetings
- Building a business without a clear personal brand
- Entering leadership but not feeling fully prepared for increased visibility
- Going through a career or personal transition
- Presenting one image online and a different experience in person
- Ready for your appearance, communication, and confidence to reflect your next level
3. Who is P.O.I.S.E.™ designed for?
P.O.I.S.E.™ can benefit people at nearly every stage of their personal or professional development—from college students and recent graduates to job seekers, career changers, entrepreneurs, managers, executives, speakers, and established community leaders.
You do not need a prestigious title or public platform. If you want to communicate your value more effectively, strengthen your confidence, or become more intentional about how you show up, P.O.I.S.E.™ can help you.
4. Is P.O.I.S.E.™ only about clothing and appearance?
No. Your appearance may contribute to a first impression, but P.O.I.S.E.™ goes much deeper. The method explores your identity, mindset, communication, confidence, body language, reputation, visibility, relationships, and ability to follow through.
The goal is not to make you look like someone else. It is to ensure that your external presence authentically reflects your internal value.
5. How do I know which service is right for me?
Your journey can begin with a complimentary P.O.I.S.E.™ Assessment or consultation. We will discuss your current challenges, goals, strengths, and areas of misalignment.
Based on what we discover, Wil may recommend individual coaching, a focused intensive, group coaching, a workshop, or a customized strategy. You will have an opportunity to understand the recommendation before deciding whether to move forward.
6. What happens during individual coaching?
Individual coaching is personalized around your goals. Sessions may include reflective questions, practical exercises, feedback, role-playing, personal-brand development, communication practice, image strategy, and accountability.
Rather than receiving generic advice, you will work with Wil to identify what is limiting your presence and build an actionable plan for change.
7. What results can I expect?
Your results will depend on your goals, participation, and willingness to apply what you learn. Coaching may help you:
- Communicate with greater confidence and clarity
- Better understand how others experience you
- Articulate your strengths and professional value
- Strengthen your executive or leadership presence
- Develop a more consistent personal brand
- Prepare for interviews, promotions, presentations, or networking
- Become more comfortable being visible
- Show up with greater intention and authenticity
Coaching supports growth and accountability, but specific employment, income, promotion, business, or personal outcomes cannot be guaranteed.
8. How long does the coaching process take?
The recommended length depends on your goals and the depth of the transformation you want to achieve. Some clients need a focused session or intensive to address one immediate challenge, while others benefit from a multi-session coaching experience that allows time for implementation, feedback, practice, and accountability.
Your recommended timeline will be discussed during your consultation.
9. Are sessions available virtually?
Yes. Virtual coaching makes P.O.I.S.E.™ services accessible to clients beyond the local Hampton Roads area. Available formats, scheduling options, and any opportunities for in-person services will be discussed during your consultation.
10. Do you provide services for groups and organizations?
Yes. P.O.I.S.E.™ can be delivered through interactive workshops, leadership-development programs, team experiences, speaking engagements, and customized organizational training.
Programs can address executive presence, professional image, communication, personal branding, workplace confidence, leadership visibility, and representing an organization with consistency and credibility.
11. Is financing available?
Yes. Eligible clients may have the option to finance qualifying services through Affirm, allowing the cost to be divided into scheduled payments instead of being paid entirely upfront.
Affirm reviews each applicant and purchase individually. L.F.I. Coaching & Development cannot determine or guarantee approval, and Affirm does not publish one universal approval rate. Available options may depend on eligibility, the purchase amount, and other factors. A down payment may be required. Affirm currently states that its pay-over-time plans may range from 0% to 36% APR, while its Pay in 4 option is 0% APR, subject to eligibility, availability, restrictions, and the terms presented during the application process. Review the complete offer carefully before accepting it. Learn how Affirm financing works.
12. What is the first step?
Begin by scheduling your complimentary P.O.I.S.E.™ Assessment. This initial conversation will help identify your goals, strengths, challenges, and possible perception gaps.
There is no pressure to have everything figured out before the call. Come prepared to talk honestly about where you are, where you want to go, and how you want to be experienced when you arrive.
Your value is already there. Let’s make it visible.
Schedule your complimentary P.O.I.S.E.™ Assessment today.